Lone Wolf (whose full native name is Lone Wolf Dancing on Thunder), is a member of the Mackinac Bands of Ojibwe and Odawa Indians and was born and raised in Michigan’s Upper Peninsula. His ancestry is Ojibwe/Cree and French Canadian Quebecois, his ancestors had resided primarily in northern Quebec and Ontario. His wife, Grey Owl, is of Lenape/Iroquois (Seneca) descent, and the shop carries an assortment of her porcupine-quill earrings.
Though he crafted off and on throughout his life, he decided to start selling his creations in 1998. His motivation was to make Native crafts that were affordable to everyone. Since his business began he has strived to hold his prices to reasonable standards.
The first venues for his crafts were flea-markets, powwows, crafts shows, and gun shows. After his retirement, he took over operation of the old Fort Algonquin gift shop from the late Warren Hagen and his wife, Kim. Due to the deterioration of that building over time, he was forced to move the business to its current location, adjacent to the Mackinac Fudge Shop at 1001 North State Street.